An eCommerce operating partner for public figures and industry experts. We centralize the data systems to understand performance, create your growth strategy, and execute it across your storefront and operations.
You spent years becoming the best at what you do. That's the rare thing, the thing only you can do, and it's exactly why you don't have time to operate and scale a company. Try to be the public figure, the founder, and the operator all at once, and everything starts competing for your time. Don't waste time on a costly learning curve. Keep doing what makes you great, and work with an operating partner who can grow an incredible brand that lives up to your name.
It starts with your data and doesn't stop. The systems stay live, the strategy keeps adjusting, and we keep developing as the numbers improve.
We start by connecting your sales channels, marketing spend and operating financials to our system to uncover the numbers critical to making growth decisions. We look at 2 years of trailing data for sequencing: revenue, margin, systems, team, inventory, cash, and key metrics most founders miss. This informs the next stage of the growth strategy.
We will create the next two years of a growth plan for you. Our team will handle growth forecasting, product marketing calendars, operational efficiencies, inventory forecasting, cashflow planning and clean, properly structured accounting. Once we have this strategy in place then we move to developing your online sales channels.
Our services include designing and developing your online storefront. We use the numbers to guide our actions. We can handle storefront optimization, funnel design, merchandising, conversion rate optimization, newsletter sending, automated reporting, and ongoing ecommerce execution for growth.
The 6 month agreement paid for itself in the first month. They showed us data in our business we never would've known to look for on our own.
Faster growth for your brand, and more focus for you.
No need to go find and hire more costly employees. Our model is designed to stay with the brands we love working with. We don't build the machine, then hand it off for you to run.
Two years of your data turns into the next two years of the plan: forecasts, marketing calendars, inventory, and cash, all mapped before we build.
A bench of operators and specialists running your store, not one freelancer you have to manage.
A clean operating structure means the data is right, so every decision is built on something real.
Our founder created the silicone wedding ring when he was 24, and built it from kitchen-table startup to nine-figure lifestyle brand on Shopify, Amazon and in 4,000 stores.
We partnered with entrepreneur/creator Davie Fogarty to build a global ecom community generating eight-figure in revenue with 1,500+ members in under two years. Proof that we can build across multiple online models.
We know eCommerce better than anyone, and love working with founders to grow. We've been a mentor, coach or advisor to founders across 30+ countries.
The most valuable brand asset is a loyal audience. You should spend all your time growing that, and find a partner with experience to grow the business with you.
Most of our clients are public figures with existing ecommerce or at least online products. However, it is not a requirement. As of now, we are not financial investors in the companies we work with. If you are ready to launch a brand and have the money to invest in it, we could be the perfect partner to help you accelerate its growth from launch.
No, it's not a requirement. We've found that a great product from a trusted individual can do better than a large audience with a product that isn't thoughtful. A loyal, engaged audience is always an asset we can work with regardless of size.
That's awesome, we'll work directly with them. We can help you with structuring the team and can also grow and develop their skills. One of the first things we do in data design is understand who does what so we can maximize your effectiveness as a team.
Each of our engagements is unique and dependent on the current situation of the business. We do a minimum of 6 month agreements with a combination of monthly fixed rate as well as upside based on the value we bring. You do not need to give up any equity to work with us.
You're the cashmere. We're the wolf. You're the luxury: the face, the voice, the brand people fall in love with. We're the operators behind the scenes, building the systems that turn that attention into a real company. Soft on the outside, sharp underneath.
Apply to partner. If there's a fit, we'll schedule a vision call to understand your goals. If we think we're a fit, we'll move forward. If not, we'll let you know and help in any way we can. No pressure.
If you're serious about growing your brand, let's talk.
Applications reviewed in 1-2 days.
